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THE BERNARDAUD STORY
The story of French porcelain begins in 1768 when a woman from the village of Saint-Yrieix La Perche near Limoges discovers a soft, white clay that she uses to bleach her household linens. Experts would identify this substance as kaolin: the crucial, long sought after ingredient that is responsible for the resiliency, durability and flawless iridescent translucency of fine porcelain. The search for this “secret ingredient” had lasted four centuries since Marco Polo’s discovery of Chinese porcelain. The discovery of kaolin in France marked the birth of industrial and cultural significance of Limoges porcelain.
Against this historical backdrop two enterprising industrialists, noticing an increase in consumer use of porcelain dinner services, open a factory in Limoges in 1863. The construction of railroad lines in the area offered means of distribution of their product to more markets. A workshop apprentice named Léonard Bernardaud distinguished himself among the workers. Twenty years later, he would be promoted to head of sales and later named partner. Léonard Bernardaud acquired the company in 1900 and gave it his name. He increased production capacity of the factory and opened up new markets, notably in the United States. Today Michel Bernardaud strives to increase the activity and public awareness of the company—one of the few remaining manufacturers in Limoges that is still family owned and operated—by upholding the philosophy of his forefathers: preservation of technical expertise, the tradition of creativity and a passion for innovation.